I executed the end-to-end web and campaign design for Todah Experience’s gospel music talent hunt. I designed a sophisticated, high-end landing page utilizing an elegant, deep-toned layout, premium typography, and clean contrast to elevate the project’s artistic prestige. In parallel, I structured and produced their direct-response Meta ad creatives—developing high-impact carousels and static variations that paired powerful call-to-action hooks with a refined visual hierarchy to drive singer registrations and guide users seamlessly into the audition funnel.